Pre-Fall Campaign

Elka Collective, 2026


A new season campaign for womenswear brand Elka Collective. Staying true to the brand’s polished and refined aesthetic, I executed the Pre-Fall campaign across digital design, content creation and social strategy, achieving a +103% increase in sales compared to last year during launch week.

+92% increase in online traffic from EDMs 
+199% increase in clicks from paid social 
+65% growth in Instagram reach